It wasn’t that far ago when employers would turn to platforms such as Monster, Craigslist and CareerBuilder to speed up recruitment online. These were the only possible platforms available for recruitment online, and had a number of unqualified candidates on them. Employers would be spammed by a massive number of unqualified candidates, who made recruitment a living hell for them.
However, now with better social media platforms and better technology, recruiting online is easier and more streamlined than it was in the past. LinkedIn is one platform that comes to mind when you think of coming to age hiring brands.
LinkedIn currently has more than 450 million members and almost 32 percent of the total global workforce is part of LinkedIn. This helps organizations to find the right candidates in the right time frame, without messing up the opportunity.
In this article we look at some of the reasons why LinkedIn should be the number one source of hiring for brands. Go through these reasons and hire your next talent from the popular online platform.
More Socially Progressive Recruiting
Believe in it or not, but LinkedIn gives you the option of a more socially aware form of recruiting. LinkedIn is considered as a social platform, and you can scour through the different social profiles to know more about the social lives of your potential candidates. LinkedIn users have a fully developed network of links, which you can go through to determine their relevant exposure in the industry. Also, you can get to know quite a bit about their overall character and personality.
LinkedIn, in short, gives you a full overview of hiring the best employees of your workforce. More than studying the technical exposure and repertoire of employees today, hiring nowadays is more hell bent on reading into the social lives of candidates, and deciding whether they fit inside your culture or not. LinkedIn allows you to do just that.
Referral Recruiting
LinkedIn can take referral recruiting to a whole new level. It is believed through research that referral recruiting saves time and effort. You can ask your current employees to refer someone for a specific job by sharing their LinkedIn profile. The process is simplified and more referrals come in.
Employer Branding
Hiring through LinkedIn also allows you to build your own employer brand. You can create a network of all employees working for you and can develop a positive image on LinkedIn. Like you’re assessing potential candidates on LinkedIn, they are also studying you, and a positive network of hires made through LinkedIn can set the right impression.
We at JS Benefits Group have worked with numerous clients to discuss the importance of hiring employees through LinkedIn. You can get in touch with JS Benefits Group immediately to discuss and devise a policy.
